The Maldon Salt 50: a celebration of 2025's most influential people in food and drink

The Maldon Salt 50: a celebration of 2025's most influential people in food and drink

The Maldon Salt 50: a celebration of 2025's most influential people in food and drink

by Mike Daw7 May 2025

We've gathered together profiles and recipes from some of the 'Maldon Salt 50' featured on GBC. Learn how they got to where they are today, and how to cook like some of the most influential individuals in the food industry right now.

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The Maldon Salt 50: a celebration of 2025's most influential people in food and drink

We've gathered together profiles and recipes from some of the 'Maldon Salt 50' featured on GBC. Learn how they got to where they are today, and how to cook like some of the most influential individuals in the food industry right now.

Mike Daw is the Chef Editor at Great British Chefs, joining the team in February 2025.

Mike is the Chef Editor at Great British Chefs. With 16 years of hospitality experience under his belt, and having worked in the kitchens and dining rooms of some of the best (and worst) restaurants in the UK, his distinct voice is uplifted by his personal experience.

The Maldon Salt 50 is a unique rundown of the 50 most influential users of the world's best-known sea salt brand. 

From Michelin-star holders at the pinnacle of their careers, to emerging young chefs making a storm on socials, Maldon Salt is loved by industry figures the world over: a testament to the 140-year heritage of the brand.

At Great British Chefs, we've always championed those in our industry who create, invest and set new standards across the culinary landscape and we're thrilled to see the chefs on our platform who embody these values featured in the Maldon Salt 50. 

As a heritage brand, Maldon Salt has a legacy of flavour-forward excellence. Since 1882, the artisanal hand-harvested sea salt flake with its renowned pyramid shape has been lining the kitchens, both personal and professional, of some of the world's most important chefs. 

Below are just a small number of the chefs and culinary creatives which feature both here at Great British Chefs and in the Maldon Salt 50 list.

We like to think of it as the best of the best. 

The Worldies

Ferran Adrià

From the kitchen of the feted elBulli to the world's biggest lecture halls, Ferran Adriá’s journey as a chef is as creative as it is original. 

The evolution of Ferran Adriá’s latest work – embodying the role of ‘educator’ and ‘academic’ more than restaurateur – can be viewed as a new expression of the creative values which pushed the restaurant elBulli. This focus on evolution is indicative of a man who gets bored quickly but who enjoys his global influence. His days are spent between Harvard, MIT, Oxford and across Spain, hoping to create a single document to help businesses, not only restaurants, flourish. The body of work will cover the values one needs to succeed, including financial acumen and economic knowledge. 

Democratising knowledge which would otherwise be the reserve of those already in the world of business is his next challenge, but as he did with food – the 1846 ‘Catálogo General’ exists as a culinary record of the 1,846 dishes of elBulli – Adriá is committed to this single indispensable work. 

‘And it all begins with respect,’ Ferran Adriá told Great British Chefs, ‘respect for yourself, first and foremost. Then those closest to you, those one brings on board to work with you, then the network of people and businesses you’ll end up relying on’. It sounds like an artist's philosophy as opposed to a business philosophy, but the knowledge shared within could prove to be the most creative, original book for any would-be entrepreneur. 

The Breadwinners

Sarah Frankland

Pastry chef and chocolatier Sarah Frankland's philosophy is rooted in balance. As executive chef at Surrey's Pennyhill Park, she makes sure desserts blend sweetness with sour, bitter, salty and umami notes, an ethos shaped by her years working alongside the likes of Angela Hartnett, William Curley and Graham Hornigold.

Edd Kimber

Edd Kimber is a baker and food writer based in London. He is the author of The Boy Who Bakes (2011), Say it with Cake (2012), Patisserie Made Simple (2014) and One Tin Bakes (2020).

Nokx Majozi

Nokx Majozi fell in love with the art of pie-making at Holborn Dining Room, developing its celebrated The Pie Room. Having taken over the reins as head pie-maker, she talks to Lauren Fitchett about her masterfully intricate designs and South African roots.

Darcie Maher

Darcie Maher had set her sights on baking as far back as she can remember. After mastering the intricacies of her craft at the likes of Flour Water Salt in Macclesfield and The Palmerston in Edinburgh, she is now on the brink of opening her first solo bakery, Lannan, in the Scottish capital.

The Firestarters

Melissa Thompson

Melissa Thompson is a London-based recipe developer and food writer of Jamaican and Maltese heritage. She runs food and recipe project Fowl Mouths and is a columnist for BBC Good Food. In 2022, Melissa released her debut cookbook Motherland in 2022, which celebrates the food of Jamaica.

Sam and Shauna

Sam and Shauna are chefs, barbecue experts and cookbook authors who run barbecue classes online, and co-wrote 'Hang Fire Cookbook: Recipes and Adventures in American BBQ’. They are the stars of the BBC TV show ‘Sam and Shauna’s Big Cook-Out’, which highlights different Welsh communities and the couple's love of barbecue.

Genevieve Taylor

Genevieve is a food writer, food stylist, presenter and cookbook author, the latest of which is Charred. with a love of simple and beautiful food. Her time is equally spilt between writing cookery books and pieces for national magazines and newspapers, presenting films on gorgeous recipes and creating food for film and photography that is used in TV, advertising, packaging, PR and marketing campaigns.

Andrew Clarke

Both renowned chefs in their own right, Andrew Clarke and Daniel Watkins first met at Shoreditch’s St Leonards and soon bonded over their mutual love of live fire cookery. This love is clear for all to see at their East London restaurant Acme Fire Cult, where the entire menu is cooked over coals.

The Alchemists

Rich Woods

Rich Woods (aka The Cocktail Guy) is an award-winning bartender known for his unique creations and is at the forefront of bridging the gap between the worlds of food and liquid.

The Socialites

The Maldon Salt 50 includes a handful of the internet's best-loved social media food-fluencers.

These cooks range from Michelin-trained experts sharing their encyclopaedic knowledge to self-taught enthusiasts who have carved a niche for themselves in this competitive space and cultivated a huge, dedicated audience. 

Spanning plant-based cookery from creators like Alfie Steiner and Jacob King to the homespun simplicity of Chloe Rene and Hannah Wilding, these global influencers boast followings well into the many millions, introducing a new generation to the virtues of fantastic cooking and exceptional ingredients. 

Feeling inspired? Celebrate the worlds top culinary innovators with full Maldon Salt 50 list for 2025 which is now live, and can be viewed here.