It’s fair to say that British food has not always been seen in the most positive light in the past, particularly in comparison to that of our European neighbours. But in the last twenty years or so, the UK has developed a genuine appreciation and enjoyment of great food. It seems that there has been a huge increase in interest, both in cooking at home and going out to eat, whether it be from a street food stall or in a Michelin star restaurant.
But just how far have we come? In our quest to understand the length and breadth of the nation’s food obsession, we commissioned a survey. 2,007 UK-based consumers answered the call, reflecting a wide range of the UK in terms of age, region and socio-economic background.
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Great British Chefs White Paper: understanding Britain's love affair with food