About us
Great British Chefs is a premium brand that provides food lovers with great recipes, tips and How to Videos from the very best chefs in Britain. The chefs we work with are the chefs who cook in their restaurants on a daily basis and whose food is distinctive and cooked with love. We define a Great British Chef as someone who is cooking in Great Britain wherever they may have been born - in fact it is this diversity that makes the culinary scene in Great Britain so interesting.
We pride ourself on delivering high quality multi-media content from the real experts across a series of channels and ensuring that social media is at the heart of it.
Our first app launched in July 2011 and received amazing reviews – App Magazine gave it five stars and listed it in its Top 100 Apps Ever. In November 2011, we launched our ‘Feastive’ app which featured 21 of the most dynamic British chefs offering their take on a seasonal meal.
Our website is constantly growing and expanding - we add new recipes, new films and new chefs on a monthly basis. If you have any feedback please email us at info@greatbritishchefs.com.
Based out of East London not far from “Silicon roundabout” and the Olympic site, we are a dynamic and collaborative business so if you want to get in touch drop us a line. Here are a list of the people behind the business
Ollie Lloyd - CEO
Great British Chefs was Ollie’s idea and he is both one of the founders and CEO of the business. Prior to this he co-founded a creative consultancy specialising in brand development called Creamer & Lloyd, whose clients included Unilever, Mars, Whittard and many others. Ollie previously worked with What If? Innovation on client projects for Pepsi, Currys and Boots; and before that for 8 years as a Brand Manager, Regional Brand Manager and Senior Customer Marketing Manager with Unilever on various key brands. Ollie is known at work for picking up random cuts of meats at butchers around London and encouraging the team to try various slow cooked creations.
Tim Rosenberg - Business Development Director
Tim spent his formative years in Client Services for marketing agencies like JWT working on a diverse number of accounts such as Disney, British Gas, Odeon Cinemas and Natwest. Tim is now the poacher turned gamekeeper having switched his attentions to the client side. Over the last 10 years he has been involved in early stage businesses across a range of sectors from children's digital publishing, online gaming and ecommerce. If you want to discuss any marketing or e-commerce opportunities please email Tim@greatbritishchefs.com
Mecca Ibrahim – Head of Social Media
We think that Mecca has finally found her true calling in life. She has spent the last 10 years at some of the biggest and most innovative internet businesses out there (Yahoo, Just Giving, E-How, Moo.com and Joost) and was winning awards for her blog when most people didn’t know what a blog was. Mecca hosts an annual food blogging competition called NomNomNom, runs the multi-award winning London Underground Tube Diaryand tweets from @anniemole. At work she is known for her chocolate desserts and boundless enthusiasm for our Facebook pages, Pinterest boards, numerous tweets and google+.
Gemma Marti O’Toole - Project Manager
The second employee at Great British Chefs, Gemma was responsible for the initial research that led to the creation of Great British Chefs. Prior to this she worked for D&AD and Creamer and Lloyd. Gemma painstakingly created our first app, project managed the development of our website and delivered our second app. She is know for her Catalan cooking creations and strong views about most things.
Isaac Parham - Marketing Assistant
Isaac studied Scriptwriting for Film and Television at Bournemouth University, graduating in 2010 and was our third ever employee starting as an intern. He helped Gemma with all the early research and it does seem that he has actually digested the entire Michelin and Good Food Guide. He has co-ordinated the mass of content that has come in over the last 6 months and has become our resident encyclopedia. He now leads the development of our content and ensures it is both inspirational and accurate - a complex balance
Eliot Colins - Chef Liaison
After completing business/marketing degree at University of Technology Sydney, Eliot qualified as a chef at the highly awarded Lucios Italian Restaurant in Paddington Sydney (2 chefs hats). He then moved to San Francisco and was a chef at Gary Danko (Zagat no.1 in San Francisco 12 years running / 1 Michelin star). His travelling then brought him to Great Britain where he has managed The Princess of Shoreditch and did an internship at Slow Food UK. He joined Great British Chefs in April and is responsible for working with our chefs and getting great recipes from them. He is our resident food expert and has definitely raised the standard of our team lunches
Matthew Fort - Strategic Advisor
Matthew is a source of infinite wisdom in the world of food. He was the Food Editor of the Guardian, judges on the Great British Menu and is a published author of numerous books. Matthew provides the team with much insight and is a regular contributor to our blog.
Vimal Khosla - Chair
Vimal was Founder & CEO of Travelselect (the first flight booking website in Europe), which was sold to Lastminute.com in 2002. He is non-Executive Director and investor at venture-backed Encore Tickets Ltd, sold to Isis; and Co-founder of the Crichton Carbon Centre.
If you would like to get in touch please do so via info@greatbritishchefs.com